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UGX 40,000
UGX 45,00011%
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Readers club book center
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Product details
The book deals with the principles behind strategic communication planning and the professional steps involved in researching, planning, writing, evaluating, and implementing a communication strategy. It is designed for students and professionals in the field, linking communication strategy to an organization's business planning and long-term goals.
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Key Features
The book deals with the principles behind strategic communication planning and the professional steps involved in researching, planning, writing, evaluating, and implementing a communication strategy. It is designed for students and professionals in the field, linking communication strategy to an organization's business planning and long-term goals.
Specifications
- SKU: BO162BM40AWL3NAFAMZ
- GTIN Barcode: 09780195576894
- Weight (kg): 0.3
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Books Strategic Communication principles and practice
UGX 40,000
UGX 45,00011%
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