Books How the mighty fall

Focus:

This book explores why even successful companies can decline and how they can potentially recover or avoid decline altogether.

Methodology:

It utilizes a research-based approach, similar to Collins' previous work "Good to Great," to identify patterns and stages of decline in organizations.

Key Insight:

The book outlines five stages of decline—Hubris Born of Success, Undisciplined Pursuit of More, Denial of Risk and Peril, Grasping for Salvation, and Capitulation to Irrelevance or Death—and emphasizes that decline is often self-inflicted but can be reversed.